• Home
  • News/Press Room
  • THE KENNEDY GROUP EXPANDS ITS RFID PRODUCT LINE FOR MULTI-TRIP APPLICATIONS INVOLVING REUSABLE CONTAINERS AND PALLETS

THE KENNEDY GROUP EXPANDS ITS RFID PRODUCT LINE FOR MULTI-TRIP APPLICATIONS INVOLVING REUSABLE CONTAINERS AND PALLETS

Cleveland, OH – November 2006 – The Kennedy Group’s Radio Frequency Identification (RFID) group, a manufacturer of the largest volume of Smart Therm® labels and SmartCards™ in North America, has expanded its line of reusable RFID products to include the SmartCard™, SmartCard Plus™ and SmartCard Premium™. The SmartCard™, SmartCard Plus™ and SmartCard Premium™ can be embedded in or clipped on reusable transport packaging (containers, racks, and pallets) to track assets as they move through the supply chain. The cards can be programmed and used multiple times to reduce their overall cost.

The Kennedy Group’s SmartCard™ is currently being used in a pallet pooling application to meet the demands from retailers and manufacturers. A container manufacturer is embedding the SmartCard™ into the pallets to allow shippers greater control of their products.

In addition to greater asset control, tracking reusable transport packaging with RFID reduces cycle time, increases visibility and security, helps companies streamline processes and reduces waste. These smart cards can be used with reusable transport packaging in a wide range of applications in such industries as retail, automotive, beverage, produce, and pharmaceutical. SmartCards™ can also be used in applications that require a durable means for tracking.

SmartCards™ are available in standard sizes and are constructed with the highest quality materials for durability and printing. They have been tested to withstand harsh environments and washing conditions, high and low temperature ranges, UV exposure and abrasion resistance. SmartCards™ feature such options as custom printing, personalization, barcodes, security numbers and serial numbers.

“Expanding our line of SmartCards™ addresses the needs of the market as an RFID solutions provider,” said Patrick Kennedy, The Kennedy Group Vice President of Marketing and Sales. “Since we have been in the reusable transport packaging market for close to 15 years, we understand the harsh conditions that containers, racks and pallets go through based on what our customers tell us. That is why we put our products through rigorous testing.”

SmartCards™ operate in UHF (915 MHz) and HF (13.56 MHz) RFID spectrums. The Kennedy Group has the ability to incorporate the RFID inlay of choice to meet performance requirements. Customers can choose products which contain the technology provided by Alien Technology, Texas Instruments, Avery Dennison, Symbol Technologies and others.

The Kennedy Group provides encoding services to companies as a quick and cost-effective alternative to printing and encoding smart cards. These services eliminate the capital, labor, or inventory costs associated with doing it in-house.

As a full service, technology neutral provider of RFID application integration solutions, The Kennedy Group provides hardware (readers, antennas, and printers) and SmartOne™ RFID applicators. Furthermore, The Kennedy Group also provides lab testing, site surveys, installation, service, and support to help meet the needs of its customers.

The Kennedy Group
38601 Kennedy Parkway
Willoughby, Ohio 44094
ph: 440-951-7660 | fx: 440-951-3253