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Automotive Aftermarket

Pressure-sensitive labels including ImagePlus™,  BrightGraphics™, AquaClear™ and roll-fed/shrink on films such as Metaliwrap™ and PearWrap™ remain the products of choice in delivering the visual impact and shelf appeal in automotive aftermarket products.

Look Good,  Perform and Provide More Space

Not only do labels have to grab the consumer's attention, they must withstand product migration and contamination, demanding attributes for  moisture and chemical resistance.  This category also needs space for warnings and cautionary instructions as required by regulatory standards and mandates, driving demand for folded and extended text labeling products as TriMax™ and MaxPack™ and standard booklets.

Fortunately, We Give You Many Options

Whatever the requirements, our technical service and support team lends creativity and innovation each step of the way to determining the right solution.  We've helped customers switch from cans with pre-printed litho to roll-fed films to help improve inventory and production operations. Some customers have been moving from hot stamped printing on plastic containers to pressure-sensitive or roll-fed film solutions. Using total-applied-cost (TAC) methods, we help packagers make comparative analysis of different container labeling or decorating technologies to develop recommendations that increase efficiencies and reduce costs.

The Kennedy Group
38601 Kennedy Parkway
Willoughby, Ohio 44094
ph: 440-951-7660 | fx: 440-951-3253